Multi-channel debtor management: the key to faster payments and better results

Research shows that, on average, emails are open rate have 20%, while physical mail is around 85%. Mobile channels such as SMS and WhatsApp perform even better, with open rates of over 90% and conversion rates up to 45%.

Choosing the right channels

The effectiveness of your collection strategy depends, among other things, on customer preferences. Younger target groups respond better to WhatsApp messages, while older customers more often prefer email or physical mail. A strategy that responds to this can increase reach by 40% and reduce the turnaround time of payments.

Action plan

1. Analyze customer preferences — Use data to determine which communication channels are most effective per customer segment.
2. Automate communication — Set up a structured workflow for payment reminders across channels and automate where possible.
3. Monitor and optimize — Measure channel performance (open rates, conversions) and adjust based on results.

Technology as an accelerator

Credit management software can simplify the process by computerized to send reminders via email, text message, WhatsApp,... as well as by post. This reduces manual work, increases efficiency and improves follow-up.

Better results thanks to multi-channel debtor management

One multi-channel approach increases the effectiveness of your collection process, reduces payment terms and reduces operational costs. Companies that use customer preferences and use technology collect invoices faster and more efficiently.

🎥 Watch the video where Benoit Craenenbrouck explains in detail how this works.

👉 Get started today with multi-channel debtor management and increase the chance of timely payments. A thoughtful approach saves time, improves your cash flow and reduces unnecessary hassle.